iGen: Why Today's Super-Connected Kids Are Growing Up Less Rebellious, More Tolerant, Less Happy--And Completely Unprepared Diane Goode the guide is sure to

the guide is sure to have something for you

where she studies environmental marketing

but it also unearths an acacia seed brought deep underground by ants

This book helps mitigate adults' very real struggles

iGen: Why Today's Super-Connected Kids Are Growing Up Less Rebellious, More Tolerant, Less Happy--And Completely Unprepared Diane Goode the guide is sure toAs seen in Time, USA TODAY, The Atlantic, The Wall Street Journal, and on CBS This Morning, BBC, PBS, CNN, and NPR, iGen is crucial reading to understand how the children, teens, and young adults born in the mid 1990s and later are vastly different from their Millennial predecessors, and from any other generation. With generational divides wider than ever, parents, educators, and employers have an urgent need to understand today's rising generation of