Joico Color Balance Purple Shampoo (Eliminates Brassy/Yellow Tones on Blonde/Gray Hair) 300ml/10.1oz range_Age Smart defines curls & protects from

defines curls & protects from heat Seals the hair shaft to reduce flyaways & the appearance of damage Creates silky

making it 10x more resistant to breakage Strengthens hair fibers & seals the cuticle Unveils shinier & stronger hair

rich in Vitamin A

hydrated & healthier-looking Dermatologist tested

Joico Color Balance Purple Shampoo (Eliminates Brassy/Yellow Tones on Blonde/Gray Hair) 300ml/10.1oz range_Age Smart defines curls & protects fromA color balancing shampoo for blonde or gray hair Features a unique color correcting formula to maintain cool platinum blondes & silver foxes Contains Multi Spectrum Defense Complex to protect color against fading Blended with Bio Advanced Peptide Complex for repairing from root to tip Instantly banishes brassy or yellow tones on blonde or gray hair Adds shine & combats frizz Leaves hair soft, smooth & manageable with vibrant color